Case study · Consumer Platforms · Creator monetization
Creator monetization, engineered to carry the money and the media.
TrueFanz is a creator-monetization platform tiered access, live co-hosting, a content vault, HLS streaming engineered to handle payments and media reliably at international scale. It has processed more than $8M in GMV, and a custom compression algorithm holds infrastructure costs to roughly $600 a month. Its founder, Tim Branyan, is now Logic Square’s President.
- Client
- TrueFanz
- Industry
- Consumer Platforms
- GMV
- $8M+ processed
- Stack
- Next.js · Express · GraphQL · MongoDB · AWS
- Disclosure
- Founder Tim Branyan is Logic Square’s President
01 The Problem
Creator platforms live or die on payments and media at the same time.
A creator-monetization platform has two unforgiving systems: money (subscriptions, tiers, payouts) that must stay accurate, and media (upload, vault, streaming) that must stay fast with costs that can quietly eat the business as content volume grows.
02 What We Built
Tiered access, live co-hosting, vault, streaming and the economics underneath.
Custom compression
A custom compression algorithm holds AWS costs to roughly $600 a month an architecture decision, not a line item. It’s the memorable proof that platform economics are engineered, not endured.
Content protection
Screenshot detection and vault protections built into the product on a monetization platform, content protection is revenue protection.
HLS streaming & live co-hosting
Media delivery engineered to stay smooth internationally, with live co-hosted sessions as a first-class feature.
03 The Results
“Logic Square cares about their work and wants to do it well. Their team works as if they had a debt with the client and thinks about their client’s products as if they were the users.”
DISCLOSURE TIM BRANYAN IS ALSO LOGIC SQUARE’S PRESIDENT.
What we usually tell clients
Platform economics are an engineering decision. The compression algorithm that holds AWS to ~$600 a month wasn’t an optimization it was designed in before the media volume arrived.
Common questions
What is TrueFanz?
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A creator-monetization platform tiered access, live co-hosting, a content vault, HLS streaming engineered to handle payments and media reliably at international scale, with more than $8M in GMV processed.
How are infrastructure costs held so low?
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A custom compression algorithm holds AWS costs to roughly $600 a month an architecture decision made early, not an optimization bolted on later.
How is content protected?
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Screenshot detection and vault protections are built into the product, alongside the streaming architecture because on a monetization platform, content protection is revenue protection.
What is Logic Square’s relationship to TrueFanz?
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We engineered the platform. Its founder, Tim Branyan, is now Logic Square’s President a relationship we disclose plainly wherever TrueFanz appears as proof.
